In today's dynamic digital landscape, a strong online presence is critical to differentiate your enterprise from the crowd. At Tender Software we're at the forefront of SEO innovation, offering a range of optimization services which leverage the latest trends and techniques to help you stand out.
ON PAGE WORK (WEBSITE ANALYSIS)
OFF PAGE WORK (PROMOTIONAL)
GOOGLE ADWORDS CAMPAIGN OPTIMIZATION
FACEBOOK ADS CAMPAIGN OPTIMIZATION
PERFORMANCE REPORTS

ON PAGE WORK (WEBSITE ANALYSIS)
- Keyword Research
- Page Title
- Meta Descriptions
- Heading Tags (H1, H2, H3, etc.)
- URL Structures
- Content Quality
- Keyword Placement
- Image Optimization
- Internal Linking
- Mobile-Friendliness
- Page Loading Speed
- Schema Markup
- SSL Certificate
- Robots txt
- XML Sitemap

OFF PAGE WORK (PROMOTIONAL)
- Directory Submission
- Guest Blogging
- Influencer Outreach
- Forum Participation
- Local SEO
- Content Marketing
- Broken Link Building
- Press Releases
- Video Marketing
- Complete and Optimize Profiles
- Keyword Optimization
- Quality Content Creation
- Blog Posts, Comments
- Tagging Use Hashtags Wisely
- Encourage Engagement
- Collaborate with Influencers
- Live Videos and Stories
- Community Building

GOOGLE ADWORDS CAMPAIGN OPTIMIZATION
- PPC Campaign Creation - Includes Google, Yahoo, Bing and MSN
- Ad Group/Ads Creation
- Define clear goals
- Keyword optimization
- Ad extensions
- Ad scheduling
- A/B testing
- Remarketing
- Location targeting
- Conversion tracking
- Google Ads Performance Report using Google Data Studio

FACEBOOK ADS CAMPAIGN OPTIMIZATION
- Create and Optimize FB Business Profiles Page
- FB Ads Campaign Creation
- Define Clear Objectives
- Understand Your Audience
- Compelling Ad Copy and Creative
- Effective Call-to-Action (CTA)
- Landing Page Optimization
- Budgeting and Bidding
- Ad Scheduling
- A/B Testing
- Retargeting
- Use Custom and Lookalike Audiences
- Video Marketing
- Monitor, Analyze, and Optimize

PERFORMANCE REPORTS
- Setting up Goals
- E-commerce Tracking
- Event Tracking
- Traffic Sources Analysis
- User Behavior Analysis
- Segmentation
- Keywords Ranking Reports
- Total Visitors/Repeat Visitors (Monthly/Weekly/Daily)
- Unique visitors
- Bounce Rate
- Conversion rates
- Website Traffic Report using Google Data Studio